Branding
Earthwork Floral Design
Brief: Full rebrand for Earthwork Floral Design, including the launch campaign for the website, development of content strategy, and comprehensive brand guidelines.
Concept: Refined the brand's visual identity to resonate with a luxury clientele. Through striking imagery, we emphasized the craftsmanship and artistry behind each floral design, elevating the overall brand presence.
Results: The website launch successfully expanded Earthwork Floral Design’s reach, attracting new clients and amplifying their social media presence to engage a broader audience.
Creative : Jess Sandobal
Styling : Earthwork Floral Design
Photography : Kin Lon Ma
Earthwork Floral Design Homepage:
Introducing the newly launched Earthwork Floral Design website, featuring a refreshed e-commerce photography direction that showcases the quality and artistry of each floral design. This new visual approach strengthens the brand’s identity and sets it apart in a competitive market.
Earthwork Floral Design Social:
Crafted a comprehensive social strategy and refined the tone of voice for Earthwork Floral Design. Developed a content strategy and six-month calendar, leveraging campaign photography and video to drive the brand's new direction.
Additional Work
Love & Lore
Figaro Apothecary